With over 90% of people being influenced by online business reviews in 2018, it is little wonder Google is often the very first point of contact potential customers have with a business. Google Reviews can be the deciding factor that helps a potential customer choose between your business and your competitors. In addition, Google Reviews…
You can set up Google My Business for your business in a few simple steps. Don’t feel daunted; it truly is a simple process. Setting up your Google My Business profile will increase the visibility of your business across each of Google’s services, allowing your business to be found easily and quickly online. Google My…
Google My Business is an incredible marketing opportunity for your business. Google is the main search engine globally – with over 5 billion searches made daily – so it goes without saying that how your business appears on Google is vitally important. Google My Business is one of the best ways for your business to…
Have you ever wanted to start a side business but hesitated because you knew you’d need a website? Or missed out on customers because your small business doesn’t have a site yet? If you’re not a tech-minded person, setting up a site can be seen confusing and time-consuming if you do it yourself–or expensive if…
When looking at ways to increase your conversion rate, your customers should be at the centre of your strategy. Providing the best possible checkout experience will help boost your sales and ensure that those high-value customers keep returning. We want to help you increase your conversion rate, whilst making your customers’ lives easier, so here are…
A goal for any small business owner is to reach as many potential customers as possible while spending the smallest amount of money. Small businesses operate on a tight budget, and they typically can’t afford to run expensive ad campaigns. They have to make sure they are getting their money’s worth whenever they spend it,…
When it comes to highlighting your online presence, there are several things you need to put into consideration. A basic website is not what your customers are looking for; you need a well-developed website that is appreciated by all. So you need to get your hands on a top website development company in Toronto. There…
Custom web development. WordPress. Squarespace. Wix. Should I build this website myself? Or do I need to enlist a firm? Can I use a pre-existing framework or is a custom solution in order? When it comes to web design, it’s very easy to feel intimidated. In this post, I’d like to pose a few questions…
What is a CMS? Perhaps you’ve heard the term thrown around by web developers or tech folks. CMS stands for Content Management System and simply put, a CMS System allows you to manage the content (text, photos, links, etc.) on your website without the need for a web developer. Though there are many CMS systems available, most…
On the Mobile World Congress in 2010, Eric Schmidt, the CEO of Google put forward that designers should follow the “mobile first” rule in product design. What does “mobile first design” mean? Why is it important? How to make it? I’ll answer these 3 questions in the following part. What is Mobile First Design? To understand…